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Establishing a Future-Friendly Funding Model for Your Ministry

September 15, 2012 By Sozo Staff Leave a Comment

The ministry of eGiving.com empowers churches and other parachurch ministries through electronic and online giving options, along with expert training and thorough support. Among the many benefits of eGiving.com is the fact that it provides your ministry with a future-friendly funding model.

The Scenario

Sometimes referred to as Generation iY, those born after 1990 typically don’t own desktop computers, remember a time before the Internet existed, or wear wrist watches. On a deeper level, this generation has been described as having generous hearts. That generosity is limited, however, when ministries fail to accept payment or giving methods with which they are familiar. Let’s face it: putting cash or paper checks in offering plates simply isn’t a reasonable expectation for people who don’t carry cash or have checking accounts. You can be sure that as this generation matures, checks will continue to become even more passé. What’s more, this trend of foregoing more traditional payment methods isn’t just for teens and twenty somethings: Currently, adults under age 45 regularly use online bill pay or other electronic options to pay most of their bills.

The Dilemma

Many leadership teams fully recognize the potential benefits of incorporating electronic giving options, and yet they fail to take the leap. The biggest issue? Fear of the unknown. Two of the biggest concerns are over security of online transactions (and handling givers’ concerns over it) and the nuts and bolts of managing the program. In reality, the eGiving.com web-based system is far more secure than the US Mail. Because eGiving.com aims to minister to your ministry every step of the way, they can address these issues with your leadership team and give you guidance in how to present them to your staff and/or supporters.

From conference calls to webinars or speaker phone presentations, the eGiving.com staff will work with you to provide optimum information and training, to maximize your ministry’s financial stability and growth. When unity among leadership and clear focus are achieved early on, your electronic giving program has the greatest chances of early success, ultimately impacting your ability to impact the Kingdom of Christ.

The Context

The most successful eGiving.com programs are built within the context of relevant eMinistry. When your online giving system is tied to your website, giving people increased reasons to visit your site becomes key. As opportunities for online giving increase, your leadership team may wish to include tools that allow individual givers to set up their own accounts for recurring electronic giving. The next step is to merge your donation management system with fundraising efforts, exclusive online content, and social networking plug-ins. Event registrations, shopping carts, and other interactions can all lead into giving opportunities.

Instead of continuing to allow their fears to limit the avenues of God’s provision, future-focused ministries are continually considering the eGiving.com funding model. To see how God can use eGiving.com tools to empower your ministry, contact eGiving.com today by visiting eGiving.com or calling toll free (888) 780–4483.

Filed Under: Financial

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